Andy Greenaway on LinkedIn: CHOOSE THE RIGHT LEADER (BECAUSE IF YOU CHOOSE THE WRONG ONE, YOU'RE… | 241 comments
Andy Greenawaylinkedin.comMaría Albert added 2mo
María Albert added 4mo
María Albert added 4mo
Mountain Dew did it. So did Quaker Oats. And Harley-Davidson too.
They all hit a wall. Growth tanked.
But instead of tweaking the product, they tweaked the customer.
And it worked.
Here’s how.
→ Mountain Dew launches in the 1940's. It's selling okay. But over the decades, it lags. No one wants to drink the Dew. So the company pivots hard. They go all in... See more
They all hit a wall. Growth tanked.
But instead of tweaking the product, they tweaked the customer.
And it worked.
Here’s how.
→ Mountain Dew launches in the 1940's. It's selling okay. But over the decades, it lags. No one wants to drink the Dew. So the company pivots hard. They go all in... See more
María Albert added 4mo
María Albert added 4mo
María Albert added 5mo
María Albert added 5mo
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