Karina Ibarra
@kibarra.digital
Karina Ibarra
If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.
The Elegance of Nothing
A brand is a person’s gut feeling about a product, service, or organization. It exists in the hearts and minds of individuals.
Mark Siew • 02 Brand Building
Average is homogeneous. Excellence is idiosyncratic.
I studied 3,000 Disney housekeepers. Eight of them told me what they loved about their work.
One vacuums herself out of every room to make perfect carpet lines. Another lies on every bed to test the ceiling fan because dust falling means... See more
instagram.comHow does psychology impact customer experience and sales?
Uber doesn’t just show you the wait time for fun. It’s psychological. Studies show that people are more patient when they know what to expect, even if the wait is longer. Why? Because uncertainty creates stress, but clear timelines build... See more
instagram.com🚨 ¡LLEGÓ TARDE 176 VECES… Y AUN ASÍ EL DESPIDO FUE IMPROCEDENTE!
¿Increíble? Pues es real. En España, no basta con que un trabajador lo haga mal para despedirlo sin consecuencias. Hay algo que se llama tolerancia empresarial… y puede convertir el peor comportamiento en un despido injustificado. 📉⚖️
Este es... See more
instagram.comYou can fire someone for a reason that you've been tolerating
When a top performer suddenly seems disengaged or quiet, it can signal that they are checked out mentally or emotionally. This shift often stems from factors like burnout, lack of recognition, or feeling undervalued. It's crucial for leaders to recognize the signs early and address the underlying issues. Open communication, meaningful feedback, and... See more
instagram.comA top performer that voices her thoughts and opinions but feels shit down, not appreciated, or liker her thoughts don't matter, will decide to disengage to preserve her energy