Keely Adler

What changes the world in the end is the generative ideas, not the detailed blueprints. But the blueprints are useful tools for thinking with—they help to clarify ideas and can show unexpected consequences. Developing them is part of being positively engaged with the world. It’s easy to be against things and easy to be a critic; much harder to

Signal shows how values clarity creates strategic optionality. When privacy became culturally important, they didn't need to pivot or rebrand. Their ethical operating system was already optimised for the cultural moment that competitors scrambled to address reactively.

The makeover of disease with metaphoric cosmetics is not new. In her book “Illness as Metaphor,” writer and critic Susan Sontag criticized “sentimental fantasies” concocted about disease — the awful disease of tuberculosis being her historical example of “aestheticization” and “glamorization.” The European literati once portrayed tuberculosis as

In John Berger’s Ways of Seeing, Berger describes the relation between what we see and what we know, more precisely arguing that what we know impacts what we see (and vice versa). Talking about the ubiquitous abundance of images and their increasingly ephemeral, insubstantial, and available meaning, he says, “If the new language of images were used