Keely Adler
@keelyadler
brand strategist by trade; time-traveling futurist at heart. core team @ RADAR. find me most places @keels223.
Keely Adler
use the building blocks of web3 to help creatives directly see upside from the success of their work and have a more intimate relationship with their audience.
Rex Woodbury • Mad Realities and the Rise of User-Owned Content
the Great Resignation has inspired a generation of workers to speak critically --- and cynically --- about the role of labor in their lives. As a result, zoomers (and millennials, to an extent) have been touted, perhaps undeservedly, as beacons of anti-capitalism and pivotal figures in the nationwide quitting spree.
Vox • Gen Z does not dream of labor
Consistently placing business questions at the core of research helps anchor efforts, grounding clients and enabling them to see the applicability of this work. This shouldn’t be difficult, as cultural analysis and semiotics answer a full range of business problems and can seamlessly plug into teams, which enables cross-functional alignment and inn... See more
Noël Theodosiou • The Radical Potential of Semiotics & Cultural Strategy
The latest in a long line of belief systems that encourage people to see a lack of society-defined ‘success’ as the result of personal failure.
Phoebe Lovatt • Good Vibes Only™
Prosocial forms of escapism, then, have their uses. Right now, though, anti-Trump Americans are at risk of embracing a less productive form of retreat: Rather than deepening our social connections to others, Americans withdraw by spending more time at home and on their own.
Kristen Ghodsee • How to Do Escapism in the Trump Era
manufactured neediness prepares the ground for new commodities. The goal is not to alleviate loneliness or isolation by fostering vernacular human relationships, which, of course, cannot be readily monetized, but to insinuate, pejoratively, that such relationships are inefficient and full of friction.
L. M. Sacasas • Embracing Sub-Optimal Relationships
mass culture and
But it’s only when we sacrifice the certainty of answers, when we take our training wheels off, and when we dare to wander away from the street lamps that breakthroughs happen. If you stick to the familiar, you won’t find the unexpected. Those who get ahead in this century will dance with the great unknown and find danger, rather than comfort, in t
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