The Build It stage ends when management and the squad jointly believe that this product fulfills the basic narrative and is good enough to start releasing to real users.
3. Strategic - You have PMF and a 2-3 year runway. Your Strategic PM, usually director level or VP level, will take your company's overall long-term vision and lay out the pathways that pave your way towards that. These pathways involve major decisions that could alter the company's future.
3. Empowered Product Teams: in strong product companies, teams are instead given problems to solve, rather than features to build, and most important, they are empowered to solve those problems in the best way they see fit.
2. Planning - Continually challenge product-market fit and keep the team aligned on a 3-6 month, mid-term vision, of the product. Requires more EQ and stakeholder management.
Chesky pushes PMs to always lead with the perfect experience without constraint . "Airbnb has stretched me to think about entire experiences, not just software."