This new model, known as web3, changes the entire idea of GTM for these new kinds of companies. While some traditional customer acquisition frameworks are still relevant, the introduction of tokens and novel organizational structures such as decentralized autonomous organizations (DAOs) requires a variety of go-to-market approaches.
Although tokenized real estate has been in the making for quite some time, it looks like CitaDAO may have figured out how to pull it off, by combining yield farming opportunities with real estate tokens as collateral. CitaDAO intends to create a global portfolio of physical properties that is interoperable within the Ethereum ecosystem.
The hierarchical world has speed but is less agile and over-dependent on few players, unlike Self Organizing Organizations where the maximum potential of the group could be unleashed and we can make workplaces, our institutions, and organizations a great place to work, discuss and fulfill our goals.
The author of this article, Nav Athwal founder of Realty Shares and in it he points out important points for the future of Real Estate and introduces us to 4 companies to follow closely: roOomy, Google Tango, Matterport and Virtual Xperience
-Is there a better way of proposing, collaborating, and working towards common goals?-Why has our governance and the political model remained the same for many years? Because is it the best way or are there better ways of doing things?-Is the pyramid structure the best model to manage country, military, or corporations? Is there an... See more