Josh

What’s unique about product-led communities is that they orient around a product or service that helps people achieve a valuable future outcome. These future outcomes can be individual (better health, professional advancement, cultivation of skills or hobbies, or overcoming a struggle, such as an illness, divorce, loss of a loved one, etc.);... See more

I don't make resolutions, ever since I discovered the two perfect ones years ago:

1. Become a more terrifying version of yourself.

2. Do what you already do, but more so.

The less time you spend thinking about or reading about or reacting to or writing about what anyone else is doing, the more time and positive energy you have to make your product the absolute best.

Which is how you will win.

"When one's concern for ideas, no matter how dedicated and sincere, reduces them to the service of some central limited preconception or some wholly external end, intellect gets swallowed by fanaticism. If there is anything more dangerous to the life of the mind than having no independent commitment to ideas, it is having an excess of commitment to... See more

People think conspiracy theory is a way of thinking, but it's really an argumentation defect where people get greedy with evidence, having to find a route, however ridiculous, from any new phenomenon to a core belief they are invested in defending.

Multitasking, in short, is not only not thinking, it impairs your ability to think. Thinking means concentrating on one thing long enough to develop an idea about it.

Marketers face a choice every day: hustle for new people or serve the ones who care. Activation is much more productive than persuasion.