Josh

“I know this” is a life on pause. “I don’t know this” is where the future lies.

a point that I try to emphasize for independent creators or makers: humility, generally, does *not* pay. It's a trap. You have to put your name out there, and claim your wins.

Marketers face a choice every day: hustle for new people or serve the ones who care. Activation is much more productive than persuasion.

The less time you spend thinking about or reading about or reacting to or writing about what anyone else is doing, the more time and positive energy you have to make your product the absolute best.

Which is how you will win.

Perhaps it's time we had real brutalist UX - websites that minimize the React cruft, and expose the material of the Web as much as possible, so that there is no room for bad work to hide.

Done properly, this would be a flex just as much as brutalist architecture was a flex for the architects.

In that earlier era, when we still drank from garden hoses, losing a job sucked, but it mostly didn’t take your community with it. In this new era, losing a job means getting gutted. Not only do you lose your paycheck, but you lose access to all the people and places where you used to have your non-work-but-actually-at-work fun.