The reason I’ve just made you read a thousand words about trees (bet you didn’t think you were going to do that today) is that it illustrates the problems of taking a complex system and applying a simple process to it in order to optimize a single metric.
Which brings us back to business: there are a huge number of complex systems in a business,... See more
I mention that Silicon Valley has been stuck within a primary aesthetic of knowing . And that Snap breaks this aesthetic and pushes towards an overarching aesthetic of seeing.
Digital technologies, like wood or concrete, are simply another design material we seek to bend to our will. To manifest and hold these ideas and functions and interaction... See more
What’s missing from our map? Everything else. The forest has been made legible to lumber production. In the process, the entire ecological web of trees, shrubs, birds, bugs, moss, soil microbiota are stripped away. They didn’t fit into our map.
By the second generation of planting, there is a noticeable decline in forest health. Within one century:... See more