Jessica Ryan
@jessicaryan
Piratical pioneer of experiences live on the Internet (circa 2013) // CEO Broadway Unlocked, your friendly theatre on the internet // Indefatigable advocate for arts
Jessica Ryan
watch.broadwayunlocked.com
How this Tony-award winning production company is recouping its investments in an industry where it's rare to break even
fastcompany.com
over 90% of Broadway shows were written within 50 miles of Manhattan
Broadway Unlocked and IP Strategy
Gavin puts the current state of FAST in perspective: Crowded. Fragmented. Very good for aggregators. Less good for channel publishers.
What does it mean to apply our power to promote our values? It means that we can have an impact on our shared political and cultural life. It means that we can support and care for each other. It means we can stand up, individually and together, and say “no” against the injustices in the world. It means that we have the ability to initiate the... See more
Shawn Taylor • We the Fans: How Our Powers Can Change the World - Pop Culture Collaborative
IP Strategy and
The scale of differentiation necessary to produce an MVIP has historically been determined based on the past behavior and preferences of demand. People liked to consume IP via books, movies, TV shows and comic books, not via an outline, or a few chapters, or a single picture.
Now, however, the disruption of traditional IP distributors via streaming and social media networks allows IP owner to have more flexibility in terms of production and distribution.
Lil Nas X, for example, is able to distribute his music (his IP) instantly by publishing a song (‘Old Town Road’) on SoundCloud and have it explode in popularity via remixing and UGC on TikTok. Previously, he would have had to wait to be discovered by a record label, who then would decide when to release his music and in what form factor — most likely as an album rather than a single.
The next generation of successful labels will be brands. Their artists will fit together cohesively and the label will have a perspective on what art represents the brand. Real people...
linkedin.com
How likely is it that the musical gets staged?BEAR It’s a bit out of our court because we don’t own the I.P. We feel like it would fit perfectly onstage. We see it so clearly. Netflix, you know where to find us.
Julia Jacobs • TikTok to the Grammys: How a ‘Bridgerton’ Musical Beat Broadway (Published 2022)
And so what you've ended up with, not surprisingly, is a few key players that happen to own the majority of the IP that is kind of a must have in this industry to have a product offering and a handful of distributors that have gotten scale on distribution of great user experiences like a Spotify, Amazon, a YouTube, whoever you might want to think... See more
Colossus • Universal Music Group: The Gatekeepers of Music
Supply: The people that create for all purposes in today’s modern economy, and the creative media assets, which they then distribute to their audiences.Incentives: Market mechanisms that financially and socially incentivize the creation, distribution, and consumption of creativity.Demand: The people that consume creativity and the channels by which... See more