Jessica Ryan
@jessicaryan
Piratical pioneer of experiences live on the Internet (circa 2013) // CEO Broadway Unlocked, your friendly theatre on the internet // Indefatigable advocate for arts
Jessica Ryan
watch.broadwayunlocked.com
In hindsight, the reasons for the failed promise seem somewhat obvious: the Creator Economy was never really meant to be a solution for 99% of the hundreds of millions (or quite possibly billions) of creators that exist today; instead, it was designed to operationalize the financial infrastructure for the top 1%–the creators who have already broken... See more
Fast Company • fastcompany.com
The New Film & TV Playbook: Why "Everywhere the Audience Is" Wins | Jesse Ikeman | 10 comments
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The traditional model is: make a thing, sell a few big licenses, call it a day. Now it's: make a thing, sell what you can up front, then go wide—AVOD, FAST, TVOD, SVOD, and social video; so the audience can actually find it.
The economic center of gravity has shifted from courting corporate buyers to serving consumer demand at scale.
Supply: The people that create for all purposes in today’s modern economy, and the creative media assets, which they then distribute to their audiences.Incentives: Market mechanisms that financially and socially incentivize the creation, distribution, and consumption of creativity.Demand: The people that consume creativity and the channels by which... See more
Fast Company • fastcompany.com
Broadway Unlocked and IP Strategy
The library-building approach—where studios indefinitely own and exploit creative works—belongs to the pre-digital era. It's a business model designed for scarcity, not abundance.
Digital technologies can be powerful instruments of growth in artsand culture, capable of catalysing innovation and widening creators’and consumers’ access to publicly funded cultural activities. Prepandemic reports, sectoral overviews and digital strategies fromcultural organisations often demonstrated significant optimismin this respect
Adrian Leguina • Digital Access to Arts and Culture
The TikTok videos gained approval from Julia Quinn, the author of the “Bridgerton” books that inspired the TV series; the cast members of the show; and Netflix, which gave Barlow and Bear’s lawyers the green light for them to make their songs into an album, the duo said.
Julia Jacobs • TikTok to the Grammys: How a ‘Bridgerton’ Musical Beat Broadway (Published 2022)
Excerpt from The Community Producer Playbook: What you have to be willing to practice
Emily Bestemilykbest.substack.com
There is a lot of talk about this community filmmaking movement. Ivan Askwith and I believe it will require the creation and adoption of a new above-the-line role: the Community Producer. This new role would designate an experienced practitioner who is responsible for cultivating, strengthening, and managing communities from project inception through distribution and beyond, with an understanding of the distinct patterns of how communities organize across fan culture, movement building, activism and impact.
Everyone is obsessed with short form right now. But the data is telling a very different story. Little Dot Studios and Evan Shapīro recently analyzed hundreds of YouTube channels, nearly 100,000… | Alex Fernandez
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