Jay Matthews

“ For love is not about merging. I t’s a noble calling for the individual to ripen, to differentiate, to become a world in oneself in response to another.”

Throughout history, people have risked death for the ability to share their ideas. Now almost everyone has unfettered access to the internet and most people are sitting there and thinking “eh, I’m good.” People will look back at us and wonder what the hell was wrong with us.

Understanding and empathising with a persona’s behavioural patterns puts the user at the forefront of the solution, ensuring a well-rounded product catering to both business and user needs.

Within these sorts of schedules, there is little tolerance or space for the things we say we want to nurture in children: creativity, imagination, spontaneity, the patience borne of extended boredom, space to really feel your emotions, or any activity that can’t be boiled down into a potential line on a future college application. (There’s also... See more

When we think about the future self, the activity falls somewhere in between. The closer that activity is to the current self, the more willing individuals are to wait for future rewards (or to show less “temporal discounting” of future rewards)

In hindsight, my professional and personal experiences have taught me valuable lessons through forced humility, and my advice to all budding entrepreneurs and founders out there is: to always trust your instinct, be fearless when choosing courage over comfort, and remember that failing is A-OK!