J. Danielle

When one individual inflicts bodily injury upon another such that death results, we call the deed manslaughter; when the assailant knew in advance that the injury would be fatal, we call his deed murder. But when society [1] places hundreds of proletarians in such a position that they inevitably meet a too early and an unnatural death, one which is... See more

The essence of positioning is sacrifice. You must be willing to give up something in order to establish that unique position. Nyquil, the nighttime cold medicine, gave up the daytime market. The focus of most marketing operations is just the opposite. They look for ways to broaden their markets by line extension, by size and flavor proliferation,

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When I feel unsettled, it’s usually because I haven’t sat down to write in a while.

Unsettled is a good word to describe the weirdness of modern life, and I think one of the main reasons many of us feel unsettled is because no one feels like they’re getting much done. Which isn’t surprising when you consider that people are spending upwards of 6... See more

Controlling search means controlling how most people access every other digital thing—it’s an incredible platform to gain trust and visibility, advertise, or influence public opinion.

I get bored by myself