J. Danielle
@jasminedanielle
strategist. writer. tinkerer. hobby hobbyist.
J. Danielle
lettersfromthebside.substack.com
How we traded beauty for efficiency
sublimeinternet.substack.com
The switch back to physical interfaces is also, in many ways, a vibe shift. With touch screens ubiquitous, what was once viewed as luxurious is becoming tacky. Physical controls, done well, now signal the kind of thoughtfulness and exclusivity once attached to the original iPhone.
C is for...Context
atoz.substack.com
Kimberly Drew @museummammy
instagram.com
The theory of “anti-memes” is about how some of our most intense cultural investments are below the radar—not because they haven’t been found yet, but because that’s how they are built.
Attention Required! | Cloudflare
Brand Flywheel via Rei Inamoto
Wheel of Life
“The prevalence and pure amount of microtrends has made it impossible to understand or participate.”
New York Times • rw-embedded-content[https://www.nytimes.com/interactive/2025/03/07/style/gen-z-trend-cycle.html]
too many trends, not enought taste
Trends have always accelerated consumerist culture while simultaneously encouraging playfulness and whimsy. Now, It is impossible to keep up with the onslaught of micro-trends not only because our brains have limited capacity but also because our bank accounts aren’t infinite (at least for most of us).