Ilana Ettinger
@ilanaettinger1
Ilana Ettinger
Greenwald proclaimed that competitive advantages fell into two distinct camps, customer captivity and resource captivity , and that the strength of these advantages were a function of scale.
Rick Zullo • Companies Build “Capabilities” Before They Build “Moats”
On being an early adopter of organic cotton in Patagonia's garments: “The constraints we place on ourselves require innovation that then sets us apart from other companies”
Rodney Evans • How Patagonia became Patagonia w/ Vincent Stanley
What others may see as a moat, we may more earnestly see as “stickiness” or “defensibility” rather than as an outright moat. As we wrote about in “What is a “Moat” and why does it matter?” , we define moats as “Proven, perpetuating and permanent unit economic advantages from peers within a competitive set” . These moats need to be rooted in
... See moreRick Zullo • Companies Build “Capabilities” Before They Build “Moats”
Status Signaling and
