Jack Sun

It was considered part and parcel of the Internet, and more threatening situations were just anomalies to be aware of in an environment that generally accepted and encouraged this type of behavior. In early texts about the Internet, people would speak of their digital alter egos openly, “Online, I’m a 6’4” German man, and in real life, I’m….”Often ... See more

I can talk about pizza for hours. But the point I'm making is that pizza lends itself to online delivery. Hence, when demand shifts online, pizza's relative share of the market increases. The medium determines the content. The channel doesn't just change how people order, it changes what they order.

This isn’t to suggest that ‘catfishing,’ (or even role-playing outside of an explicitly defined environment) didn’t exist before social media. Tales of catfishing, before we even had that name for it, have been frequently evoked since the dawn of the digital community: the sexual predator hiding behind the mask of a little girl or young man; the fa... See more

This foreclosure on play by tying our digital expressions to our real selves has done more than just make roleplaying feel like abnormal or unusual behavior. I think it works in the opposite direction, too. For people who do still roleplay, an impulse grows to blur the line between game-life and real-life. The character ceases to be a character, an... See more

Airbnb's latest product upgrade shows what this means in practice. In what it calls "the biggest change in a decade," the home-sharing company launched a new way to book space. Instead of starting your journey by selecting a location, Airbnb now lets you pick a "category." The category represents the type of experience you're looking for — based on... See more