Prashant
@futurebourn
Prashant
In 1921, an 18-year-old copywriter wrote an ad that changed advertising history.
Her name was Lillian Eichler and she worked at a Manhattan ad agency.
She was assigned to sell an etiquette book that nobody wanted.
And most 18-year-olds aren't exactly etiquette experts
So, Lillian wrote about what she knew social embarrassment.
A young woman too nervous... See more
Her name was Lillian Eichler and she worked at a Manhattan ad agency.
She was assigned to sell an etiquette book that nobody wanted.
And most 18-year-olds aren't exactly etiquette experts
So, Lillian wrote about what she knew social embarrassment.
A young woman too nervous... See more
facebook.com • Robert Kaplan · Follow
My best advice is to stop using motivation as your only fuel. I know it feels great when you’re fired up, but it’s a short-term fuel source. That’s why the vast majority of people who start anything - diet, fitness, new projects - don’t finish. They run out of gas.
The only lasting fuel is routine. And you only get a... See more
Arnold Schwarzeneggerx.comEverything you learn in the gym applies to life.
-Reps are the only way to get better
-Showing up over and over is the only hack that works
-Losing the fear of failure is the only way to accomplish anything big
-Do a little more every week and tiny wins build into something huge
Arnold Schwarzeneggerx.com