Emilie Kormienko

As humans, we're evolutionarily wired to prioritize short-term gain. Hunter gatherers had no use for five-year plans, and those instincts are still within us. Combine that with our current economic system, ad-driven business models, and algorithmic social media platforms, all of which visibly reward cynical short-term games, and you've got the... See more

Not only does TikTok capture very clean signals of sentiment from its users, it also gathers a tremendous volume of them per session. Videos on TikTok are so short that even in a brief session, TikTok can gather a lot of feedback on your tastes.

A crypto game has to be a game first. If it’s not something fun to play on its own, without high earning potential, it’s not gonna make it. STEPN is fun. Leveling up your sneakers is fun. Mystery boxes are fun. Optimizing your energy is fun. Minting is fun. It’s addicting, and not just because there’s money attached. It might be the first fun... See more

Communities work best when members are intrinsically motivated, but external rewards can be effective when used wisely.

The key difference between the web3 world and web2 world comes down to who owns user information.

Distrust breeds more distrust. If you're already distrustful of someone, it's easy to find more confirming evidence.