Emilie Kormienko

Your goal should be to welcome people into your product in a way that excites them to become lifelong customers. Excitement is achieved through a delightful onboarding experience.

Community programs should focus on creating value and belonging for members, while also creating value and results for the business. A good way to structure and measure your community strategy involves three levels: business, community, and tactical. Each of these will have distinct goals and measures for tracking success.

Sharing ownership allows for more incentive alignment between products and their derivatives, creating incentives for everyone to become a builder and contributor. 

If someone you know, like, and trust believes a radical idea, you are more likely to give it merit, weight, or consideration. You already agree with them in most areas of life. Maybe you should change your mind on this one too. But if someone wildly different than you proposes the same radical idea, well, it's easy to dismiss them as a crackpot.

It’s good to involve the community, yet it is your project and vision at the end of the day.

Web 3.0 is now defined by digital ownership, and not just money or finances, but ownership of your digital self, digital art, applications, etc. 

Image if you had ownership of every post you made on social media and were rewarded. That content is owned by you, not some social media company. But where does it live? Well on the blockchain.

The

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Today, web3 is largely web-native. There are almost no widely used mobile-native web3 apps. As Packy McCormick writes, “If web3 is going to be as big as the Internet, which has 4.66 billion users, it’s only penetrated less than 1% of the market.” I believe, if we are to get there, we will first see the emergence of mobile-native web3 applications... See more