Emilie Kormienko

I don’t know which corners of the internet I’ll be drawn to next. But I know The Pattern will be there waiting for me. And it fills me with dread. Can you also feel it? That nagging sense that there’s a cancer spreading through the internet? That sense that humanity’s greatest invention has been captured by mediocrity and bad incentives and... See more

Everything your body does, inside or out, requires energy. To manage its “body budget” across hundreds of body parts and billions of cells, the brain has to constantly predict the body’s energy needs. Many of these “budgetary changes” we experience as emotional experiences.

Last month, we closed $6M in funding (at an $80M valuation) from more than 100 customers and investors, using a link and no pitching. Here’s how it happened, step by step.

People feel torn between doing what they know to be right and what the powerful emergent incentives of the system demand. People who resist get increasingly worn out and burnt out.

Ideas are fascinators that sparkle and dangle in front of the creator, distracting an eager audience from the person behind the curtain. Submitting to the tyranny of ideas gives us the freedom to explore who we are apart from our public reputations. If ideas are living entities that exist separately from our selves, what remains of us?

To identify key business objectives and revenue drivers, use the SPACES model: support, product, acquisition, contribution, engagement, success. Start by focusing on one or two primary objectives you can measure and expand from there. Good measurement frameworks consist of the goal you’re trying to achieve, the measures that will tell you if you... See more

The reality of building a product is that very few parts of it reach a significant portion of impressionable users. Onboarding is one of those things that touch just about everyone.