Emilie Kormienko

Altering your perspective can buffer the negative impact of even the inflexible aspects. If exhaustion is a key problem, ask yourself which tasks—including critical ones—you could delegate to free up meaningful time and energy for other important work. Are there ways to reshape your job in order to gain more control or to focus on the most... See more

Once you ship the new onboarding experience, that's not the end of the road. Onboarding should be treated like any other product feature. It should be continuously optimized and iterated on.

Web2 (early 2000s-today) is read and write. People create and consume content on the social platforms that we're all familiar with. In web2, tech giants extract value from users by sitting in the middle. Web2 is built on client-server architecture where users are the client, and companies control the servers.

But we can also ask the opposite question: Are there regions that are more active among bad readers and whose activity decreases as one learns to read? The answer is positive: in illiterates, the brain’s responses to faces are more intense. The better we read, the more this activity decreases in the left hemisphere, at the exact place in the cortex... See more

“The art of paying attention, the great art,” says the philosopher Alain (1868–1951), “supposes the art of not paying attention, which is the royal art.”

Smartphones were inherently social, too, unlike the desktop web. Apps could tap into a smartphone’s address book for a ready-made social graph; they could import photos from a user’s camera roll, or easily grab the user’s coordinates for location-based networking.

If you’ve ever wondered why so much of the creator economy looks like a pyramid scheme—with course creators who teach other creators how to sell courses to creators who eventually sell their own courses on course creation to other unsuspecting creators—mimesis is at the heart of the matter.

A failure to make it clear to a new user means a failure to complete the task you want them to complete.