Emilie Kormienko

Building on an interoperable infrastructure layer makes it easy for platforms to plug into broader content networks, thereby expanding the scale and types of value they can provide their users. A Web3 art gallery, for example, can bootstrap off the artwork users have already created on the blockchain, rather than requiring them to upload art to the... See more

Tokens align network participants to work together toward a common goal — the growth of the network and the appreciation of the token.  This fixes the core problem of centralized networks, where the value is accumulated by one company, and the company ends up fighting its own users and partners.

How you design for the ‘Aha’ moment is by providing a blend of information & personalization to get the user to the activation metric. The ‘Aha’ moment can happen at any point within the product, but your goal as a designer, PM, or engineer is to make that point come as soon as possible.

Web1 (1990-early 2000s) was read-only. People consumed static webpages that they navigated to from directories like Yahoo. Web1 was built on open-source protocols like HTTP.

“Tokenomics” has become a popular term in the last few years to describe the math and incentives governing crypto assets. It includes everything about the mechanics of how the asset works, as well as the psychological or behavioral forces that could affect its value long term.

Option #2: The involved approach: If your product requires the curation of information from a user, a nice way to begin the onboarding process is to promise the personalisation of the experience based on the answers to a few questions about them.

All community experiences are either synchronous or asynchronous – most great communities have a combination of both. When your members can experience your community in a consistent, repetitive way, it will make it easier for them to develop a habit of coming back. Set rituals and be repetitive.