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Wisdom demands a new orientation of science and technology toward the organic, the gentle, the elegant and beautiful. ― E.F. Schumacher, Small Is B
First, I think great web design requires discipline. And that’s really the hardest thing about making a website. In this field there are a thousand ye

If there's any kind of lesson in all this, it's mostly some advice I want to give myself. The lesson is simply: speak up. It's OK to slip into advocac
look at how the word “community” itself has been warped in recent years into a cynical marketing cliché to rival “storyteller” — annexed as the torche
to be truly radical is to make hope possible rather than despair convincing.


We can always opt out of this arrangement, of course, and live happily in meatspace, but that is precisely the point: Offline we exist by default; onl
We are currently living in a time when the lines between fantasy and reality are blurring and virtual worlds are creating room for new rules of self-e
ubiquitous connectivity and our media environments naturally lend themselves toward an influencer-and-fandom dynamic. If the system is built to inspir
In the new cultural economy, the culture is the product. It is composed of practices, ideas, and discourses. Products are auxiliary, supportive, but n
…and look. I think that it is perfectly reasonable for people to be normal music fans and to have a normal relationship to music. But…if you want to g
1/ The good news: the METAVERSE is exciting but NOT for the reasons most people are talking about. The bad news: odds are the 'Metaverse' will be us


Whether it is through a VR headset, the manipulation of projectors, or clever set design, immersion fulfills our desire for escapism, instantly transp
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The text actually moves back and forth between all of these. Few novels pay less attention to the rules of fiction than Zen and the Art of Motorcycle
surprise may be a better proxy for creativity than quality. A polished output is not necessarily creative, but a surprising one might be. Yet even sur


The real practice of the artist is a way of being in the world. I always had assumed that it was, it was about doing things a certain way is what an a
Inspiration is not the exclusive privilege of poets or artists generally. There is, has been, and will always be a certain group of people whom inspir
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A good life doesn’t ask you to be good at everything. It asks you to find the small circle where you have unusual leverage, and to be peacefully avera
My father was a Sarkari Babu (government officer with basic salary) his entire life, he was at one job throughout his life. He drove a Bajaj scooter
Gen Z and the End of Predictable Progress - by kyla scanlon
The game has shifted, and the winning strategy with it. It’s no longer about understanding specialized details; it’s about grasping the high-level glo
What we do with our freedomThe examples of the excruciating etiquette of the aristocratic courts, the marriage market Rhimes dramatised, the civil ass
This is what nobody tells you: commitment is an act of agency. We often get through life comforted by the thought that we have the ability to make cho
our ability to bind our future selves to a future is what makes us agentic, rather than just moment-to-moment responders. Maybe the total inability to
the fear of commitment is really a failure of agency, of taking full responsibility for our choices and their consequences. A kind of learned helpless
The older I grow, the more convinced I become that commitment generates a kind of experiential wealth that can't be brute-forced into existence. There
Principle 2: Break up the conversation based on how, not whatNow that I’ve told you not to over-complicate your community architecture by introducing
There is often no compelling reason, even in online communities, to suggest people go into different rooms to discuss different topics.
A more sensible way to think about where conversations need to be broken up, that’s not topic, is format. In a physical space, the analogy might be—if
Intro to EGP

Spirituality is experiencing who you are beyond small mental definitions, rituals, relationships. For this reason it renders traditional religion impo
“The function of prayer is not to influence God, but rather to change the nature of the one who prays.” — Søren Kierkegaard
Why So Many of the World’s Oldest Companies Are in Japan
The short-term crowd is always too distracted to notice the long-term crowd slowly compounding. An investor obsessing over daily economic data misses
All you have to do is just be 5% better than everyone else who’s really bad at it. You don’t have to get everything perfect… you just have to be a lit

That is, be systematically ascetic or heroic in little unnecessary points, do every day or two something for no other reason than that you would rathe
Traumatisation is most usually presented as anunassailable, concrete fact, and this is where I need to be respectful. If someone brings a firmconvicti
when the trauma label has been appliedby outside mores – when an event like an explosion, an assault or a sexual event has taken place andour culture
most of success comes from doing the mundane and often distasteful stuff, like identifying and dealing with problems and pushing hard over a long time
Viktor Frankl wrote dozens of books, but only one, Man’s Search For Meaning, was not aimed at commercial success. Frankl wrote Man’s Search For Mea
How to Be Successful
Winston Churchill hit the nail on the head when he said, “Success consists of going from failure to failure without loss of enthusiasm.”
The great thing, then, in all education, is to make our nervous system our ally instead of our enemy. It is to fund and capitalize our acquisitions, a
That is, be systematically ascetic or heroic in little unnecessary points, do every day or two something for no other reason than that you would rathe
5/ You try to figure things out rather than feel through them How do you drop a hot frying pan? You feel it, and you will let go. All your bad hab
Distractions divert you from your goals, while opportunities align with and propel you toward them. For example, Americans spend an average of 11 hour
re: many genAI apps can do 'anything and everything' i used to tell this funny story to a lot of consumer founders: when one-shot TTS first started
A lot of companies don’t make it because in the process of trying to get many things right, they don’t get anything right.Why are they in such a hurry

ideas only become clear once you begin to work on them
The friction between idea and ability that AI evangelists promise to eradicate is not a problem suffered by a disadvantaged few. It’s the fundamental
the choice humanity faces in every age is between the idea of power and the power of ideas
“I would make sushi in my dreams. I would jump out of bed at night with ideas.” Leonardo Da Vinci, Michael Ferrero, and Colin Chapman all did the s
If you don’t have time to clean up, you don’t have time to cook Professionals understand that the project is the whole project, not simply the fun
Hindsight is 2020I don’t mean “hindsight is 20/20.” I’m talking about the year 2020.See, early in 2023, I wrote an article about starting and growing
A solid foundation requires a robust team structure. Hiring individuals who not only have the requisite skills but also align with the company’s cultu
The freedom of information the internet brings helps us expose idiot intellectuals quickly and more accurately than ever before. But the internet also
“As a medium, the internet is defined by a built-in performance incentive. In real life, you can walk around living life and be visible to other peopl
I am tired of seeing speed as a selling point. I’ve wanted to talk about this for a long time. I think one of the main reasons many of us feel anxio
From Lily Chambers: I genuinely do not care if AI tools make me more productive. I am tired of seeing, "increased productivity" as a selling point. I
On the one hand, Octavia Butler has this to say: “The only lasting truth is Change.” On the other hand, Bill Bernbach would counter as such: “A com
pretty clear that collecting cultural ephemera is a new consumer behavior that’s going to become a core part of life on the internet
Something I’ve noticed, however, is that exclusively using TikTok doesn’t mean I’m only exposed to TikTok-specific trends and culture. In fact, many o
Introducing a Rocks, Sand, and Water Framework for AttentionWe always talk about consumers’ attention as being finite, but how is it divided?I imagine
Through DJing, sampling, mixing, music embodies so much of what we’re exploring. It’s our job as builders to find references that “re-unlock” the valu
All authors are just very refined plagiarists, recombining tokens based on formulas to produce strings that copy patterns found in their input. “Intel
When something fits into a lucid, logical continuum, it’s generally remembered for how it (a) reinterprets the entity that influenced its creation, an
“There is no such thing as a new idea. It is impossible. We simply take a lot of old ideas and put them into a sort of mental kaleidoscope. We give th
By yielding a generational wealth creation opportunity that was a strange hybrid of a lottery jackpot and self-made fortune, crypto created an ideolog
For example, it was 30 years after the invention of film that someone first tried telling stories with it — before that, film was mainly used as a dem
Just a moment...
How do you explain the web to people who have never used it? You make it as simple and as accessible as possible.
Start in the future and work backward
If you pay attention, you’ll see that today’s winning brands understand the customer’s story is the only one that matters. Your most important job as
Solving a problem for your user is great, but easing their cognitive dissonance can have a much greater emotional impact. There is likely something th
The Questions Before the Questions
Consumer behavior is never done or satisfied. One of the great things about brands is that magical products or platforms or experiences can delight cu
Consumer founders today are solving for abundance. Too much food, pollution, stimulation, and connections leads to obesity, climate change, mental hea
People who don’t take themselves too seriously. They have to be able to laugh at themselves to succeed. What to look for: This is usually very easy to
The #1 thing I look for when hiring people is FIO. "Figure It Out" You can get pretty damn far just by being: - Resourceful - Reliable - Results or
@mckaywrigley I have a bunch of questions I ask. What would you build for yourself? What did previous companies you've worked for need? What are you a
"Every product in the world, the quality at the end of the day is simply a reflection of how much the people who created it gave a shit about the prod
we have a world where friction gets automated out of experiences, aestheticized in curated lifestyles, and dumped onto underfunded infrastructure and
Long-tail users of user-centered design are not given the degree of control necessary to adapt the design object or tool to their unique needs, and de
It’s rare for a member to convert from a lower tier to a higher tier. In most cases, it’s not worth it to have a way for people to pay you $2, $10, $5
To me, a membership is something you pay for to get access to a benefit you’re after. That benefit can be a community of your peers, but it doesn’t ha
We earn trust by stating our business model upfront – instead of ads, we monetize by charging directly. Directly charging creates high expectations fr

















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