The prevailing dogma is that startups should ship and iterate as quickly as possible. Scott believes that’s often counterproductive. You need to “surprise and delight” your customers to create a product that grows organically. You can’t do that by simply meeting a user’s expectations; you must surpass them. Doing so takes time and polishing.

How the Greatest Entrepreneurs Hire (h/t David Senra)

• Steve Jobs stated that each new hire became a percentage of the company, so why wouldn’t you take the time to find all A-players?

• David Ogilvy, as an already established businessman, would see advertisements that he liked and then cold call the person who made the ad — this is how he sourced his t