Adam Zeiner

Content ecosystem maps are snapshots of your digital strategy and what the heck is going on with content in your organization: where content is coming from, high-level processes, internal and external audiences, business objectives, technology—and how it all interacts.

This explains a good deal of what works and doesn't work for teams, especially when it comes to their mission. For highly capable knowledge-work teams (marketing teams, software teams, research team, etc.), low-leverage missions tend to be uninspiring.

2. Spotting partnership opportunities

“Rethinking Users” authors Michael Youngblood and Ben Chesluk alongside illustrator Nadeem Haidary redefine “users” to design for an ecosystem.

Strategy is brain-work – more often than not it’s abstract and invisible, and challenging to articulate. This is the research, analysis, and debate that goes into making decisions, and the data that comes from observations, interviews, user studies, post-its, brainstorms, and mind maps.

This post is meant to be a foundational building block for further thinking on emerging standards in the shape of design organizations.

The creation and management of boundary objects is key in developing and maintaining coherence across a set of intersecting but necessarily incomplete perspectives.