Adam Zeiner

I worry sometimes that there’s a danger of embracing the theatre of systems thinking — using it to position services and to navigate what’s desirable, feasible and viable within the existing system — without actually reshaping the system itself.

This matters because services designed and optimised for the current system can have the effect of further entrenching it — by introducing additional forces and interests to ‘keep things the way that they are’. This isn’t to dismiss their value — systems change is slow and uncertain, and in the meantime it’s essential we deliver the most effective... See more

The creation and management of boundary objects is key in developing and maintaining coherence across a set of intersecting but necessarily incomplete perspectives.

the first paper is out from our Leverage Points project [...] and lays out a conceptual framework and research agenda, all around the notion of “deep leverage points”

Content ecosystem maps are snapshots of your digital strategy and what the heck is going on with content in your organization: where content is coming from, high-level processes, internal and external audiences, business objectives, technology—and how it all interacts.

If you’re part of the map-building process there’s no better tool for organizing your team’s research and keeping everyone on the same page. [...] However… I f you’re not part of the map-building process, systems maps can be exhausting to interpret.

Embedding design thinking, methods, and tools from the outset of ecosystem development will help companies produce integrated ecosystem offerings that delight customers, stave off threats, and create new sources of value.