Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
One of the biggest motivators we observe is the power of subcultural capital - or what we call the “hipster incentive”. It’s an important interpretation of Bordieau’s work on the value of cultural capital in defining our position within society -- the hipster incentive is grounded in our need for status or social capital.
I’ve been sitting on a weird epic ramble about Etsy homepages from the middle 2000’s for the better part of 15 years now so I figured I would write it up as a thread 1/
1⃣ "Users love you."
This shines through via retention. What type of retention and what "great" looks like differs by biz model.
For social I look at bounded daily (ex. d30), while for subscription I look at m13 renewal. Data on this for marketplaces: https://t.co/rm8UalcVpe
Curators filter signal from noise in an increasingly noisy world. As the barriers to being a creator decrease, the internet gets even noisier and the need for credible curators increases. Algorithms will continue to play a role in aggregation, indexing, and personalization. But the best curation requires a human touch. You’re more likely to have an... See more
Take out a piece of paper or open a doc. Write out the answer to “Who is the person I aspire to be?” (in 2 years).
Be brutally honest about it - just get as clear as you can. Income, health, appearance, marital status, etc.
No one has to see this but you. Make it count. 2/