Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
Not all attention and views are created equal.
- Attention is cheap . It’s easy to grab. Even easier to fake. The impact: revenue doesn’t scale.
- Intention is hard to gain . It takes consistency and purpose. It takes connection with your audience. The impact: revenue has a higher ceiling than you can imagine.”
Codie Sanchez • 6 Tier Content Frame: The only way to monetize
Instagram has made shopping your feed a near-seamless experience, which has spawned an endless stream of brands that only exist on the app. But the thrifting accounts toe a line between the personal and commercial. Auctioning off old clothes on Instagram is a very 2020 part-time job, and it follows in the footsteps of other ways teens use social... See more
Mia Sato • Teens are hacking Instagram into a modern-day eBay
Not all attention and views are created equal. Ryan at Perpetual wrote a newsletter on why Mr. Beast has fewer followers than PewDiePie and yet Pew makes $9M while Mr. Beast makes $100M+ a year. The difference? Attention vs Intention. From Ryan:
Attention is cheap . It’s easy to grab. Even easier to fake. The impact: revenue doesn’t scale.
... See moreCodie Sanchez • 6 Tier Content Frame: The only way to monetize
"Monochronic cultures [one thing at a time] may be more ‘efficient’ in their use of time, but in their treatment of time as a commodity, they lose the richness that comes with allowing tasks, conversations, and interactions to move forward at a more natural and sustainable pace."
"[And] because rapid-growth capitalism favors a monochronic
... See moreRabbit Holes 🕳 #17
Incredible consumer products have one thing in common - they convert their users into evangelists.
Here's how it works, in three stages ⬇️
Raeburn, a label based in London that focuses on responsible and innovative design, hosts a variety of workshops where attendees are invited to design and customise their own items, using off-cuts from the atelier.
Bel Jacobs • How to be a sustainable fashion lover – and why it matters
FASHIONPHILE
fashionphile.com
In addition to quarterly in-person board meetings, it’s a good practice to send a 2-page monthly update email (sample here) to the board at the beginning of every month. The email usually includes a summary of last month’s performance; a hiring update; a section outlining burning issues; and a section with specific asks for help.