Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
We’re drawn to the products that signal they’re for people like us, and in turn, will signal our identities.
Farnam Street • Signaling: The Language Peacocks, Gazelles, and Humans All Speak
FASHIONPHILE
fashionphile.com
Today, consumers currently have a bifurcated experience in discovering vs. shopping fashion online. In general, either platforms are optimized for discovery/inspiration or for shopping. But Gen Z is demanding more: they want authentic content alongside niche communities and easy, more sustainable shopping experiences.
Danielle Vermeer • Goodwill Hunting #21: joining a startup
RepLadies is a sub-Reddit dedicated to counterfeit luxury goods, and where a community of mostly millennial women gather to acquire them. Exquisite replicas of everything from designer shoes to Rimowa suitcases are available, but the bags are the real attraction. You can get just about anything in any color for one to 10 percent of the price of the... See more
The Cut • Reddit’s RepLadies: Would You Get a Fake Birkin From China?
Circular Economy and
1. What problem am I solving?2. Whose problem am I solving?3. What benefits am I unlocking?4. What promise am I making?5. What emotion am I generating?6. What's the next action my reader should take?