Danielle Vermeer
@daniellevermeer
Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.
Danielle Vermeer
Rigorous Observational Interviewing (RgOI) goes beyond what the user says or even does to find those nuggets of insights lurking behind their words and behaviors.
Hema Padhu • The art and science of great customer interviews - Part I
Why the CEO Shouldn’t Also Be the Board Chair
hbr.org
Staying within a range of acceptable tolerance in your life should be the goal, so that you flourish in all dimensions, not just the professional. Taking on too much pushes us into zones of intolerance, where very little life can be sustained.
Andy Johns • How to know when to stop
7 out of a16z ’s latest Marketplace 100 are resale marketplaces. 2 of these 7 are in the top 10 (GOAT, StockX). Since last year, 3 resale marketplaces “graduated” via IPO or acquisition (Depop, 1stDibs, Tradesy).
Brandon Barros • The Marketplace 100: 2022
Customers say they want to be ethical consumers, buying vintage and upcycling on Depop. Reformation calls itself the most sustainable option other than being naked, while Eileen Fisher has pledged to use “sustainable materials” in 100 percent of its products. Yet what sustainability actually means in this context has become increasingly nebulous.
The Cut • Can Fashion Designers Really Learn to Be Sustainable?
According to a 2019 report by McKinsey, Gen Z’s annual spending power in the U.S. is $150 billion.
Glossy • Meet the TikTokers educating Gen Z on sustainable fashion
1⃣ "Users love you."
This shines through via retention. What type of retention and what "great" looks like differs by biz model.
For social I look at bounded daily (ex. d30), while for subscription I look at m13 renewal. Data on this for marketplaces: https://t.co/rm8UalcVpe
nametwitter.com