Danielle Vermeer

@daniellevermeer

Co-Founder & CEO of Teleport. Writer of Goodwill Hunting, a newsletter hunting the best pre-loved fashion finds, insights, and jobs. 11+ years of buying no new clothes.

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Goodwill Hunting #21: joining a startup

Danielle Vermeer goodwillhunt.substack.com

social commerce and

There are four atomic units of a 1.0 flywheel:Acquire: how users are acquired into the community (e.g. they sign up)Consume: the mechanisms that drive content consumption (e.g. a newsfeed)Create: the mechanisms that entice users to create content (e.g. social status)Harvest: how new content created leads to more inbound growth (e.g. SEO)

Andy Johns • Creating Online Content Communities

The more desirable future is outlined in Q1, with authenticated items being on sale in curated settings. Here is where Web3 comes in as a value add to physical goods as one of the most reliable authentication mechanisms that also lends scale and durability.

Ana Andjelic • Decentralized commerce

Starting a social token can be an excellent way to raise financing. It can also turn followers into investors and align a group around a common cause.

Mario Gabriele • Social Tokens: The Economy of You | The Generalist

The "nicheification" of culture isn't new Subcultures have always existed, but demand is shifting towards micro-niches & micro-influencers @andjelicaaa breaks down the why into 4 demand models: 1. Bandwagon Model 2. Snob Model 3. Veblen Model 4. Corteiz Model Let's dig in... https://t.co/ZkKZzHG98I

Danielle Vermeer | Teleport twitter.com

Consumer Brands and

Agency is the drive to play a game you created. Chart your own path. Forget politics. Work when, how, and where you want. Lean in—to your unique “why.”