Yes, write online!

Build a “digital world” around a valuable and interesting idea — a world so rich and captivating that people are attracted to it, want to explore, and inhabit it long-term , where true fans and happy customers organically emerge. I call this a ‘ Tiny Digital World .’

As we move to a new future where people communicate digitally, writing is going to be more important than ever. The effects of charisma, height, looks and size will not hold the same sway and more attention will be paid to quality of ideas.

A digital oasis can look and feel like anything. It can be as simple as a one-page website, or as endlessly complex as a multi-layered, multi-player world. The unifying characteristics of oases—what binds them all together— is that they're authentic expressions of someone's humanity and creativity, and they treat internet visitors as cherished gues... See more

Nobody can read your mind. Share your ideas. Tell people what you’re working on. Communicate your vision, even if it’s only half baked. Stir the pot.

To find a topic that is right for you:

1. Follow your energy . What topics give you energy to think about, write about, and talk about? What saps you of energy? Spend more on the former and less on the latter. This one trick will tell you a lot.


2. Make sure it’s based on your real-life experience. You need to know what you’re talking about. People can t

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But a blog is a tiny internet house where you decide the norms. And since there are already countless places where you can't be yourself, there is no need to build another one of those. The law of the land is that everything you think is funny is funny. Those who find the texture of your mind boring or offensive can close the tab—no need to worry a... See more

“3 tips for getting started as a writer:

1. Publish on a schedule. Consistency develops ability.

2. Share your writing publicly. Writing is a magnet. It attracts like-minded people.

3. Write about what fascinates you. You don't need to be an expert. Curiosity leads to expertise.”