Worldbuilding
Sarah Drinkwater and
Worldbuilding
Sarah Drinkwater and
Metalabel is a good example of a company building a “world”

Whether it is through a VR headset, the manipulation of projectors, or clever set design, immersion fulfills our desire for escapism, instantly transporting us to far-flung, exotic worlds conveniently differentiated by genre: aliens, dinosaurs, cowboys, zombies, steampunk. Excitement and wonder in a familiar imaginary, this mode of immersive
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