Worldbuilding

instead of “building an audience,” build a world. build a digital garden-ecosystem, that exists — first and primarily — for itself. a world that doesn’t need likes, traffic, subscribers, or clicks — in order to validate its existence.

build a world that the RIGHT people — your kindred people — will discover, will gravitate towards, and fall in love... See more

Worldbuilding, for me, was a form of expansive hope—a necessary imagination for being alive.

What role-playing games like Dungeons & Dragons pioneered was using the same gameplay mechanics not to fight tabletop wars but to tell stories, centered not on armies but on individual characters of a player’s own creation. The point of playing was not to beat your opponent but to share in the thrill of making up worlds and pretending to act in... See more