Work
What do you wish Strategists would do more of?... See more
- “Find opportunities for action, and not just diagnostics.”
- “Choices. Most planning presentations open up possibilities but do not close them. They are exploratory; they analyze issues but never make choices, and for me, strategy is about choosing.”
How do you judge whether a creative brief is good or no
Alex Morris • SCRAPSCRAPS v 164
Identify the first meaningful step in the pursuit of your creative goal. Not a significant milestone or extraordinary accomplishment. Just a meaningful step.
Elysha Dicks • Someday Is Today
“Don't worry about people stealing your ideas. If your ideas are any good, you'll have to ram them down people's throats.”
— Howard Aiken
