Work
Promotional Principles for Creative People
docs.google.comKurt, Dave and Chris:
First let me apologize for taking a couple of days to put this outline together. When I spoke to Kurt I was in the middle of making a Fugazi album, but I thought I would have a day or so between records to sort everything out. My schedule changed unexpectedly, and this is the first moment I’ve had to go through it all. Apology.
... See more
First let me apologize for taking a couple of days to put this outline together. When I spoke to Kurt I was in the middle of making a Fugazi album, but I thought I would have a day or so between records to sort everything out. My schedule changed unexpectedly, and this is the first moment I’ve had to go through it all. Apology.
... See more
The mind-blowing proposal letter Steve Albini sent to Nirvana
In a world of shallow takes and fleeting focus, deep conviction rooted in insight is a rare competitive edge.

So the lesson there is... look for any sort of excuse, however silly or arbitrary, to make anything at all. Because everything we do tends to leave some traces of everything that we are.
Visakan Veerasamy • for future reference
“Don't worry about people stealing your ideas. If your ideas are any good, you'll have to ram them down people's throats.”
— Howard Aiken
What do you wish Strategists would do more of?... See more
- “Find opportunities for action, and not just diagnostics.”
- “Choices. Most planning presentations open up possibilities but do not close them. They are exploratory; they analyze issues but never make choices, and for me, strategy is about choosing.”
How do you judge whether a creative brief is good or no
Alex Morris • SCRAPSCRAPS v 164
