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Venturing into the unknown is an act of faith. It demands responsibility. You‘ll have to take a stand, trust your decision, and ignore the taunts of outside dissent.

But a life without conviction is a life controlled by the futile winds of fashion. Or worse, the hollow echoes of the crowd.

David Perell • Peter Thiel’s Religion

This is the modern trap: unprecedented access to information and opportunity coupled with finite human attention and limited lifespans.

We can theoretically do anything,
but we cannot do everything.

• Sari Azout

Be proud of feeling deeply in a world that can be numb and indifferent.

So many tennis players have a crazy amount of stories to show and tell authentically that can meet fans' curiosity and brands needs. Most of them just do not do anything with it.

The more you know about yourself and the present and how you can shape the future. And so it is our job and our obligation to tell these stories and to share the history.

• Billie Jean King

The more you know about history, the more you know about yourself and the present and how you can shape the future.

• Billie Jean King

Toward leggerio

We might not seek it out often enough in our work. It’s a musical term, but we can use it too.

The light touch. A way to make a sound without making a commotion. Delicate and graceful. Showing up with care and with just enough extra, but not more than that.

• Seth Godin

Start small and learn fast. Your first move doesn't need to be perfect; it just needs to teach you something. Focus more on the next small step that moves you closer to the goal.

Work becomes great when curiosity drives it beyond obligation.