Crescer sem as redes sociais
Como podemos depender menos das redes sociais para gerar renda e clientes
Crescer sem as redes sociais
Social media has also proven to simply not be that efficient in terms of matching high quality content with a relevant audience. Just because people can easily distribute content to their friends or friends of friends doesn’t mean that that content will be interesting or relevant to the consumer. This is why, over time, social networks have started... See more
Michael Mignano • The End of Social Media
Talent will increasingly own their audience, with the rise of “channels of one” and community-as-a-service... Equivalents to Substack (where you build and monetize your own email list) will emerge in video, communities, branded products (like Borgo, still pre-launch) and other ways to build, manage, and monetize your audience. Some early breakouts... See more
Scott Belsky • 8 Themes For The Near Future Of Tech 🔮
REDEF ORIGINAL: Age of Abundance: How the Content Explosion will Invert the Media Industry
Tal Shacharredef.com
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the internet, as we have known it, has evolved from a quaint, quirky place to a social utopia, and then to an algorithmic reality. In this reality, the primary task of these platforms is not about idealism or even entertainment — it is about extracting as much revenue as possible from human vanity, avarice, and narcissism.
Social Internet Is Dead. Get Over It.
The future of the internet that most excites me is also, in many ways, a snapshot of its past. It’s a place where the Neil Gaimans of the world don’t need to feed their thoughts into an engagement engine, but can instead put out a virtual shingle on their own small patch of cyberspace and attract and build a more intimate community of like-minded... See more
Brad Borland • Neil Gaiman's Radical Vision for the Future of the Internet - Cal Newport
People Aren’t Posting: What happens when people revolt against social media just becoming media?
Julia Alexanderposting-nexus.ghost.io
find an offline way to engage with your community through events, conferences, local meetups, and other non-social media engagements because--despite how connected we are--word of mouth/personal referral is still the best way to get clients in any service industry.
Article
Users are slowly beginning to turn away from social media as a source of great content; a recent Pew report found that about 48% of people get their news from social media, which is a huge number but still down 5% from even a year ago. More creators are forging multi-platform, independent careers, which can make it hard for audiences to find them.... See more