The business of business
we should create products that make specifically identified groups of people very happy and ignore everyone else.
Paul Jarvis • Company of One: Why Staying Small is the Next Big Thing for Business
Leadership, it turns out, is the courage to stay in the room when things get messy.
Showing up even when you don’t want to
This Colorado food writer came up with a novel way to monetize his content
Simon Owensopen.substack.com
Food blogger built his business with only 12 advertisers. Over indexes on benefits:
All 12 advertisers get a logo in every issue
4 of them receive ads in the weekly post (all school listing type eg pub quiz Tues, earlybird thurs etc). He does 3 posts per week so every advertiser receives 1 mention per year
1 big feature piece or 1 podcast episode per year
Partnership opportunities between each other
Asks them for viewpoints/opinions in his think pieces (opportunity to comment)
Charges $500-$1000/month per advertiser.
If you’re efficient, you’re doing it the wrong way. The right way is the hard way. The show was successful because I micromanaged it—every word, every line, every take, every edit, every casting. That’s my way of life.
Daniel McGinn • Jerry Seinfeld: Comedian, Innovator, Micromanager
Cooking food will go the same way as sewing? I hope not!
There’s a quote from Denise Lee Yohn that we really like—“Great brands are idea led AND consumer informed.” They don’t just push new ideas out there, nor do they just ask customers what they want. They do both—pioneering new ideas, and then working hard to understand how those ideas are being experienced and received in everyday situations.
The first step of any meaningful pursuit is to severely underestimate its difficulty.
Sara Hooker • Tweet
“Greatness is consistency.
Meditating once is common. Meditating daily is rare.
Exercising today is simple. Training every week is simply remarkable.
Writing one essay rarely matters. Write every day and you're practically a hero.
Unheroic days can make for heroic decades.”
Meditating once is common. Meditating daily is rare.
Exercising today is simple. Training every week is simply remarkable.
Writing one essay rarely matters. Write every day and you're practically a hero.
Unheroic days can make for heroic decades.”
James Clear • 3-2-1: On Hate as a Defense Mechanism, Reciprocity, and Consistency | James Clear
H
Instead of trying to copy other people’s success stories, here's what I think works better:
Study patterns, not paths.
Look at multiple examples of success in your field. Find the common principles, patterns, and tactics that show up, regardless of someone's advantages.
And don’t forget to pay attention to failures. When someone fails doing exactly... See more
Study patterns, not paths.
Look at multiple examples of success in your field. Find the common principles, patterns, and tactics that show up, regardless of someone's advantages.
And don’t forget to pay attention to failures. When someone fails doing exactly... See more