The book 1.0

Writing, more visibly and unquestionably today than ever, is inherently networked. It begins and remains connected to its subject, and to everything else, becoming part of it. It acts. It does work. It lives. When we write, we reconfigure the world.

Changing attitudes toward social media created another breakthrough for the 1,000 True Fans model. In 2008, few people seemed interested in venturing beyond the social-media ecosystem, because this was where much of the excitement about the Internet was concentrated. As I learned from personal experience, to have expressed skepticism about these... See more

way of reaching understandings of what is going on , i.e. the foundations of world models and cultures in general.

chasing the feeling of acceptance, telos and community without that feeling corresponding to any materially beneficial group telos. The phenomenology of social reward and the material benefits of social cohesion are becoming increasingly decoupled.

And a random Lana Del Rey review I stumbled across on Pitchfork a while ago said the job of the writer is “to whittle the raw material of life into meaning, worth preserving

I think everything you write has a purpose, and if you understand the purpose and the audience, you shouldn’t veer too far from what its intention is. I would like to be good at writing ad copy, writing press releases and writing articles in all their correct ways, but then also be able to experiment and expand the form.

For one thing, the internet has taken the reward circuitry meant for social conditioning and has begun to replace it with parasocial conditioning; our reward feedback loops increasingly run through interactions with people we don’t know and may never meet, who have very little information about us or investment in our lives and wellbeing.... See more