Tech and Society
sari and
Tech and Society
sari and

Content will be commoditized by AI—but content isn’t culture
From Hamish McKenzie
... See moreThis same surge in AI-led content production will simultaneously fuel a tremendous need for cultural connection: real humans in communion with one another. These relationships help us make sense of the world, and to know where to direct our attention. Their value will


We can all use Google Earth to virtually travel anywhere in the world—but when we want to see the Colosseum, we still get on plane. We still scream “REPRESENTATIVE” on the phone with Walgreens to be connected to an actual person. We abandoned the Zoom birthday party as soon as we were safely able. Humanity wins every time.