Stuff we're thinking about

"I call myself a farmer. Wall Street is flooded with hunters-people who try to go out and find the big game.

They fell it and bring it back, and there's a huge feast and everything is fabulous, and then they look for the next big game.

I plant seeds and then I spend all of my time cultivating them.”

—Thomas Russo" (William Green, Richer, Wiser, Happier)

Sublime is a bullshit-free product.
No unnecessary features. No gimmicky marketing.
We make a good product. You pay us if it adds value to your life.

Sometimes magic is just someone spending more time on something than anyone else might reasonably expect

- Will Guidara, unreasonable hospitality

Things are not quite real until they acquire names and can be classified in some way. Curiosity about places is part of a general curiosity about things, part of the need to label experiences so that they have a greater degree of permanence and fit into some conceptual scheme.

-Antoine de Saint-Exupery

The secret is not to chase butterflies, but to take care of the garden so they'll come to you