Strategy
Visuals
Strategy
Visuals
At a high level, the steps of this process are to:
• Observe: Gain situational awareness via all your senses
• Orient: Contextualize what you observe based on everything you know
• Decide: Formulate the optimal course of action
• Act: Execute on your decision without delay
So, business strategy vs product strategy? They are the same thing. It makes no sense to think of them as different. Product is one tool in the box. It is one of the “how”s.
Sometimes getting the right positioning for your startup is more challenging than getting to the product itself.
“Often it’s not that you don’t know who the customer is, it’s that you’re not picking — you haven’t committed to one hypothesis over the other. That’s what creates the confusion about what the product is, what the feature set looks like,
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