Strategy

“Great work resists compression.

Great explanations are short, but potent.

Great software delivers the same outcome in fewer clicks.

Great manufacturing processes create products in less time and with less waste.

The shape of genius is simplicity.”

“Some projects benefit from early action. If you’re writing a book, it’s easy to spend a lot of time brainstorming titles and dreaming up an outline, but it’s better to simply write. The book discovers itself as you go. Yes, you’ll need to go back and organize things, but this is easier to do once you have material. The key is to act first and then... See more

“When you fall in love with the process rather than the product, you don’t have to wait to give yourself permission to be happy. You can be satisfied anytime your system is running. And a system can be successful in many different forms, not just the one you first envision.”

If you want me to go all in on you, you better be all in on what we’re doing together. If you’re not all in, if you are only kinda into it, I don’t want to work with you.

The best way to improve your ability to think is to spend time thinking.

One way to force yourself to slow down and think is to write. Good writing requires good thinking.

Clear writing gives poor thinking nowhere to hide, making a lack of understanding visible.

“It is nearly impossible to have your best idea the first time you think about something.

The most likely way to uncover important insights is to frequently revisit a problem. The longer you’re in the game, the more ideas bubble up to the surface.

Time unlocks insights.”

“A way to think about it is, innovation requires variation. And in manufacturing—six sigma, all that stuff—you’re trying to reduce variation.

The fundamental manufacturing paradigm is to reduce variation, and the fundamental creative paradigm is to increase it.”