“It is nearly impossible to have your best idea the first time you think about something.
The most likely way to uncover important insights is to frequently revisit a problem. The longer you’re in the game, the more ideas bubble up to the surface.
“Simple is nearly always better. But if it’s going to be complicated, then make sure the problem is worth the complexity. A great deal of time is wasted creating complex solutions to relatively unimportant problems.”