strategy scrapbook

alexi gunner

Protein XYZ • Horseshoe Maximalism

Joe Edelman • Funnels, Tubes, and Spaces

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Graham Staplehurst • Imbuing brands with a sense of difference

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Andy Whitlock • Andy Whitlock on LinkedIn: 'How to make sure your brand strategist isn’t a numpty' Three to four… | 13 comments

"Interesting theories are those which deny certain assumptions of their audience, while non-interesting theories are those which affirm certain assumptions of their audience."

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Give creative feedback like a pro. With this simple framework. There are three levels of creative feedback that we’re looking for; head, heart, and body feedback. Head feedback You want to question the goal, the problem we’re trying to solve, or... See more

Julian Cole - Strategy Tips

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