strategy scrapbook
What does this question about tapping into culture even mean? Too often that tapping of culture is extractive – extracting value from a culture, without providing value back.
Nick Susi • Culture Is the Client
Praveen Vaidyanathan on LinkedIn: Strategy is a creative act — it requires intuitive leaps via Martin…
linkedin.comcultures, audiences, and meaning operate on layered time:
• Spiral time: What's old returns transformed not repetition, but reformation.
• Deep time: Strategy shaped by legacy, myth, generations. Moves beneath the quarterly surface.
• Rupture time: Crisis, collapse, revelation. Not gradual change but cultural fracture and reassembly.
zoe scaman • The Work
That's right. I keep going. Something in what you were just talking about reminded me of, you talked about how you're about cultural futurism now. Is that a recent shift or how did you find that place? And what does that mean in how you work?
It is and it isn't. We've always been doing our work like this, where it's always predictive. The whole... See more
It is and it isn't. We've always been doing our work like this, where it's always predictive. The whole... See more