0/ The Chief of Staff role has reached a tipping point, from startups to trillion-dollar companies. I've talked to ~100 CEOs, from @NotionHQ, @Patreon, @blendlabsinc, @benchling and more, all asking same q:
How should I hire a chief of staff?
Here's what I tell them đź§µ
There are plenty of clients who don’t actually want the cheapest choice. They want the best one, and a powerful estimate is the clue they use to choose.
For the past decade, our idolatry of startups and innovation has meant the focus has been: What can we disrupt? How fast can we grow? How big can we get? How much can we raise?
Identify a unique strength that your company/product has that aligns well with the current opportunities in your environment. Then leverage that strength in a way that others cannot easily replicate. Focus on what sets you apart and use it to create a sustainable competitive advantage.