sparks

The self is not something you can set out looking for; it reveals itself gradually through the choices you make.

We must cease to concern ourselves with our unique suffering – whether we are happy or sad, fortunate or unfortunate, good or bad – and give up our neurotic and debilitating journeys of self-discovery. Art of true value requires, like a

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Today, I can barely tell anyone apart. Many of the Substacks I follow use these big, figurative words that don’t really make sense in an attempt to go viral, which on this platform means getting subscribers and notes and comments. It’s like there’s this internet language that “works” for engagement (literal language, but also sense of style, and a... See more

don’t know how else to explain it except to say that when I make time to read, my capacity to deal with my own life — and my own bullshit — expands . My natural tendency to be tightly wound loosens its grip.

Ideas from George Mack:

1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.

2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty

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Productivity, for me, is a natural outgrowth of passion. If I need to think about “productivity” as a separate discipline from “doing the thing,” something has gone wrong.

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