social commerce

social commerce

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To engineer virality, brands are making their own mystery boxes

Michael Waters modernretail.co

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Headless Brands

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Alex Wittenberg

Tophatter is bringing gamified commerce to the U.S.

Michael Waters modernretail.co

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Goodwill Hunting #21: joining a startup

Danielle Vermeer goodwillhunt.substack.com

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Danielle Vermeer

The SocialGood App

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High Quality CBD Luxury Products | House of Wise Co.

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The Future of Ecommerce: How a Product Becomes a Purchase | Andreessen Horowitz

Connie Chan a16z.com

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Great notes on Search vs. Discovery. Transition from static image to live video, information richness increases.

Live shopping isn’t coming—it’s already here

Eric Feng efeng.medium.com

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Pinduoduo and Vertically Integrated Social Commerce

Turner Novak turner.substack.com

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