Scroll Report

• The average person spends 2 hours and 24 minutes on social media every day.


• The average American checks their mobile device 159 times a day .


• Users will spend 4 trillion hours on social media this year.


• 46% of Americans say they watch more user-generated content on social media than they watch movies and television on streaming services.


• Americans spe

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More than 1 in 4 Americans consume 5+ hours of media per day Approximately 3 in 20 Americans spend more than 7 hours a day consuming media.

Retailers that can appeal to younger and tech-savvy shoppers stand to gain, as back-to-school shoppers who use social media in their shopping journey typically spend 1.8 times more than those who do not use social media.

Yes, vying for explore feed real estate alongside popular dance, get-ready-with-me, and what-I-eat-in-a-day videos are regular people building curated, customized, monthly curriculums completely unaffiliated with schools or academia. All in the name of pursuing your curiosities.The movement began with a creator named Elizabeth Jean (handle @parmesa... See more

As economists, we argue that the philosophical assumptions that guide welfare economics have also guided the design of digital spaces: specifically by defining individual well-being by the theory of revealed preferences. The fundamental idea that a person maximizes their welfare by making choices that reflect their underlying preferences remains ce... See more

Meta’s users have demonstrably gravitated to content over connection. The posttrial brief cites a 2023 experiment to determine what most engages Facebook users. Upon increasing “friend-original” content in users’ feeds by 20%, the company reported that users began spending less time on the app. When Meta took the opposite tact, however, serving mor... See more