Recommendation Systems

In the rush to copy TikTok, many Western social networks have misread how easy it is to apply lessons of a very particular short video experience to social feeds built around other formats. If you’re Instagram Reels and your format and interface are a near carbon copy, then sure, applying the lessons of my three TikTok essays is straightforward.... See more

• · Are we being reprogrammed by algorithms? In the last edition, I mentioned a recent tweet-er-xeet post by Twitter founder Jack Dorsey. Jack suggested that we should all be able to choose the algorithm that controls our timelines across social media products. But the underlying premise is more interesting: As social algorithms get far more

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