Readwise Highlights

Focus on the IRR, not the margins. Margins are an output, not an input.

One: You have to train yourself to notice things. It's not 100% natural at first – it certainly wasn’t for me – but raising those antennae is a very worthwhile thing to do. And it snowballs: once I got started taking notes, I ended up taking more and more of them.

Two: Be very liberal about what you keep. If you're going through your notes, cross

In the fourth century, John Chrysostom called the home, newly created in the marriage covenant, the "small church."7 In the exchanging of vows, the husband and the wife were anointed by the Spirit of God to be the established priesthood of this church-in-miniature, the redeemed Adam and Eve, building a particular place of worship on planet Earth.

In

There are two types of information: stuff you’ll still care about in the future, and stuff that matters less and less over time. Long-term vs. expiring knowledge. It’s critical to identify which is which when you come across something new.

Take a moment and think about how you are focusing your time and attention in your business. What is the breakdown of your time on different business activities? How much time are you spending on product development, customer service, fulfillment, education, networking, marketing and sales?

Often entrepreneurs don’t spend enough time on revenue

Fund the life you need before you risk it for the life you want.

But Daunt used the pandemic as an opportunity to “weed out the rubbish” in the stores. He asked employees in the outlets to take every book off the shelf, and re-evaluate whether it should stay. Every section of the store needed to be refreshed and made appealing.

Do not despair. These are the times we were given. We are the people God made for this moment... composting empires make the richest soil.

Doing our work to the best of our ability, with the highest quality and deepest integrity, gets us into contention.