Quest hunting
“My theory is that chasing things that scale makes you need therapy, and the therapy is pursuing things that can’t scale. The antidote to burnout and the existential inquiry it brings seems to be doing things that don’t scale in pursuit of things that can’t scale. It becomes exciting not to see what you can do without limits, but to see what you... See more
When it comes to business and careers, the more interesting people will succeed and capture more upside than ever before.
Because the uninteresting ones will get commoditized (hello 🤖).
And by interesting I mean being capable of analyzing, deciding, and executing in a way few others can.
Generating more unique ideas, understanding complex things
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Perhaps building personal moats requires two things
- Writing down how you approach things
- Slowing down to reflect on the above
You want to build a competitive advantage that will endure over time. You don’t want to build a competitive advantage that is fleeting or that will get commoditized. Some awards, for example, may have been impressive early on, but as they have expanded significantly they’ve become more diluted and thus no longer as impressive. You want to have... See more
Erik Torenberg • Build Personal Moats
Ca not be commoditised: Asking the right questions for solving the right problems
What will the new commodities look like in the age of AI agents?
Part of the problem seems to be that nobody these days is content to merely put their dent in the universe. No, they have to fucking own the universe. It’s not enough to be in the market, they have to dominate it. It’s not enough to serve customers, they have to capture them.
We live in a culture that venerates productivity above all else. For centuries, success—particularly in the West—has hinged on a simple dictum: “Do more, faster.”
I’ve started to think about the idea of the trophy job — a job that people covet for its status more than its substance.