Creativity vs Productivity

I believe there are two plausible scenarios for the future of knowledge work. There’s one in which as machines become more human-like in their capabilities, we paradoxically become more machine-like in our pursuit of productivity, focused on efficiency and keeping busy above all else. But there’s another where we lean into ways of working that are... See more

In his book Keep Going, author and artist Austin Kleon juxtaposes this messy, networked approach with organization and neatness. “Creativity is about connections, and connections are not made by siloing everything off into its own space. New ideas are formed by interesting juxtapositions, and interesting juxtapositions happen when things are out of... See more

Rory Sutherland, vice chairman of the Ogilvy advertising agency, famously told a story about an office building where people complained that an elevator took too long to arrive. Instead of spending $1 million to make the elevators 5 percent faster, they solved the problem by spending around $100 to add mirrors so people could look at themselves... See more

Instead of being a passive consumer of the web, I begin to feel as though the internet is molding itself around my intentions, transforming from a distraction machine into a precision instrument for creativity.

In a world where we can outsource productivity to technology, the people who reap the biggest rewards aren’t those who work the fastest.

They’re the people who make things that are wonderful, original, weird, emotionally resonant, and authentic. As our feeds become flooded with instant, AI-generated content, the most dangerous thing you can do is... See more

And if your cravings can't be beaten by mere reasoning, then consider rearranging your lifestyle so junk info is simply not an option. The way I beat intellectual obesity was by trying to become the best writer I can be. Writing requires you to filter out bad information because you have a duty to your readers to not be full of shit. Writing also... See more

Digital tools designed to enhance our productivity and help us manage information have proliferated over the past two decades. These tools are great for tracking and executing tasks, but less helpful when it comes to figuring out what work we should be doing in the first place.

Imagine trying to shoehorn the elevator mirror solution into a Linear project. The software would prompt you to move through a neatly organized set of issues: “Research elevator speeds,” “Calculate upgrade costs,” “Implement faster motors.” There’s no task for “Stare at the wall and ponder human psychology,” but sometimes that’s exactly what we... See more

When I have a piece of writing in mind, what I have, in fact, is a mental bucket: an attractor for and generator of thought. It’s like a thematic gravity well, a magnet for what would otherwise be a mess of iron filings. I’ll read books differently and listen differently in conversations. In particular, I’ll remember everything better; everything

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