Product management

“What we did, is we really killed ourselves in the first couple of years to always be in all of the app store launches on day one. Whenever a new device or platform would come out, we would work days and nights for months before that to make sure Evernote was there and supporting the new device or operating system in the app store on the first day.... See more

1. Identifying your "one thing"

It can be challenging to actually identify your " one thing ".

But it can help to consider this concept less as a single destination, and more as a direction .

It reminds me of a popular analogy: "How do you eat an elephant? One bite at a time ".

Imagine an alternative universe, where you'd never heard of Netflix.

(The f... See more

“It’s better to think of distribution as something essential to the design of your product. If you’ve invented something new but you haven’t invented an effective way to sell it, you have a bad business—no matter how good the product.”

Peter Thiel, “Zero to One”

“Superior sales and distribution by itself can create a monopoly, even with no product differentiation. The converse is not true. No matter how strong your product—even if it easily fits into already established habits and anybody who tries it likes it immediately—you must still support it with a strong distribution plan.”

Peter Thiel, “Zero to One”