producing

“She is deeply, deeply respectful of the journey of the artist — even if she can see something isn’t going to work, she will back off and wait for me to find it. She doesn’t look for conflict to prove status or power.”

I find that it’s in this search for aesthetic satisfaction that so many of the best lessons are found. I’m not talking about ornamentation or bells and whistles. I’m taking about the beauty of the four Cs: Clarity, cohesion, consistency, and conciseness.

That love is not an optional luxury to be a lead producer but is practically a requisite for success. Moreland makes it clear that to excel in his profession, he must be just as passionate about the business of Broadway as he is about the art of theater.

Trying to provoke, rather than prescribe, is her approach. “I don’t want the writer to write what I want — I want the writer to write something that I didn’t know I needed. And that’s been the rule for me throughout my working life, to do with the thing that’s almost impossible to articulate, which is about a feeling, about a chill, about a goosebu... See more