the art of pricing
interesting pricing experiments, ideas, tools, and musings on how to get paid for your work/business/service/art/anything.
sari and
the art of pricing
inspo from taylor.town
If your customers perceive your discount as signaling a lack of confidence in your product's value, they may not want to buy it at any price.
Madhavan Ramanujam • Monetizing Innovation
Madhavan Ramanujam - How to Price Products onInvest Like the Best with Patrick O'Shaughnessy Colossus
podcasts.apple.comProduct framing often takes advantage of the brain’s tendencies to take shortcuts when estimating value
Example: A steakhouse offers three steaks of escalating value. The brain will often assume the bottom one is too cheap and the top one is too expensive, ultimately taking the shortcut to the middle option.
Should you go trial or freemium? My takeaways from analyzing 50+ SaaS products:
1. You don't have to choose, you can do both! 90% of freemium products also offer a trial.
2. Go trial if your product needs hand-holding and has a high price-point.
3. Go freemium otherwise.
New Telfar pricing system drops next week
Stuff will start with the lowest prices, which will then rise over time
“It’s the opposite of a sale” https://t.co/ARgTfeXsPw
maybe we are at a "failure of imagination" point for most, if not all, consumer subscription services in how they relate to their users (pricing, everything)
Andy Weissmanx.comon subscription fatigue and opportunity to think different