Presence

III. Make your tweets as easy to consume as possible

Most tweets which go viral are very short and easy to consume. The exception to this tip is ‘essay’-style threads like the example shown above which have a different art to them. You should generally delete as many words as you can from a tweet, space out any sections of a tweet which are long,... See more

When people have a hard time figuring out what to do with their lives, it’s often because they haven’t unpacked.

Whatever you say should also be at least somewhat novel to you, however old you are. It's not an essay otherwise, because an essay is something you write to figure something out. But whatever you figure out will presumably be more of a surprise to younger readers than it is to you.

What and how do you write a personal site with the long-term in mind?... What sort of writing could you create if you worked on it (be it ever so rarely) for the next 60 years?

Importantly, if writing is thinking, are we not then reading the ‘thoughts’ of the LLM rather than those of the researchers behind the paper?

This raises the need to understand what your audience aims to do when they scroll a given social platform. After all, they’re definitely not scrolling in hopes of resharing others’ content. They might be scrolling to:

Be entertained. If they’re scrolling for entertainment, does your content deliver on that? If you’re aiming to be funny, you need to... See more

people LOVE going to small one-conversation dinners — so definitely let people know this is a SMALL dinner and will be one conversation — you will get a much higher quality of participant.

95% of content consumption is procrastination disguised as productivity.

Most people waste hundreds of hours consuming “just-in-case” content because it’s “interesting.”

Instead, you should consume "just-in-time" to answer a question keeping you from moving forward.