Power to the People

For a long time shareholder capitalism reigned alone: businesses exist to make money!

Then one day came the benefit corporation (B corp): businesses exist to make impact!

BUT WHAT IF... companies weren’t primarily vehicles to make money or vehicles for customers to receive value. WHAT IF... companies were vehicles for people to contribute... See more

We no longer learn about the world from institutions, or even the illusion of them. We learn about the world from people we care about. This binds our sense of truth to tribal identity, and that is a powerful, fundamentally emotional connection.