Personal brand
“Be Your Unapologetically Weird Self” “I gave a commencement speech in Minnesota few years ago [at the Carlson School of Management]. The core of it was to be your unapologetically weird self. I think authenticity is one of the most lacking things out there these days.” An excerpt from that speech: “Weirdness is why we adore our friends. . . .
... See moreTimothy Ferriss • Tools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers
George Mack on how your personal brand is defined not by how similar you are to the tribe, but what eccentricities make you stand out from it:
"Only the irrational behaviour survives - If you study the biographies of the greats or attend the funerals of people you care about — the normal rational behavior is never mentioned. Instead, it’s filled
... See morePersonal branding isn’t about “look at me”, it’s about “look at this”
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