On creating (+sharing) really good content
It's time we reframed this work to see it more clearly. We're not creating content. We're developing IP. We are not an experts. We are investigators.
Jay Acunzo • A Prompt from John Mulaney: How to Come Up with Better Ideas for Content in Less Time
You can cut out so much by simply realising “actually, the reader doesn’t care about that.” Simply delete it, and the post loses nothing, so the overall quality goes up. That’s just economics.
Alex • I Give You Feedback on Your Blog Post Draft but You Don't Send It to Me
Either expand the acronym the first time you use it, or simply remove it entirely? Can you just explain the concept, rather than using the shorthand or jargon for it?
You don’t have to say “cached”, you can say “saved for later”. You don’t have to say “powered by machine learning”, you can just say “please buy it i’m begging u we rly need a win”. Yo
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This is why I feel like people who are less cerebral and less aware of all of the ways in which they are imperfect, they just blast past everyone else. Because they're just doing things. And they get better so much quicker. So I think that's a message I want to give to the world. You're good to go. Just start doing things.
Alex Dobrenko • Get over your ick and do the thing
The title should represent the post as much as possible. It should prepare the reader emotionally for the clown carnival ride you are about to take them on.
It should be the opposite of clickbait.
It should be the opposite of clickbait.
Alex • I Give You Feedback on Your Blog Post Draft but You Don't Send It to Me
Better to know you’re bad for a season than pretend you’re good for a lifetime. You're not struggling from imposter syndrome. You're a student and pretending to be a teacher. No students say they feel like frauds for trying to learn.You're a fraud when you get up to teach the class and you've never done it.
-Alex Hormozi