O - Facebook Ads
take Facebook compliance very, very seriously.
Whoa, easy there tiger! – The Modern Marketing System
Important: Be aware that advertising policies also apply to an ad’s landing page.
Whoa, easy there tiger! – The Modern Marketing System
Facebook does not like get-rich-quick schemes, and anything helping someone increase their income is risking that classification.
Whoa, easy there tiger! – The Modern Marketing System
Idea #4 — Take compliance very seriously.
Whoa, easy there tiger! – The Modern Marketing System
Idea #5 — Understand the three Facebook advertising roles.
Whoa, easy there tiger! – The Modern Marketing System
Uber sells us time.
The reason all this infrastructure matters in an app environment is because it's just seamless, there's less friction.
The number one emerging thing in society in value is time...
people value time over everything..
which is why convenience and lack of friction win. - Gary Vee
As Facebook advertisers, part of our job is understanding the human element and creating ads that drive people to take action. But a massive part of our job is working with the algorithm.
Whoa, easy there tiger! – The Modern Marketing System
Facebook also gets data by analyzing the copy in your ad, the images or videos in your ad, and even the content on your landing page.
Whoa, easy there tiger! – The Modern Marketing System
Audeince
Idea #6 — High-quality ideas and messaging are the most powerful tools in your toolbox.
Whoa, easy there tiger! – The Modern Marketing System
Shawn Twin